In this excellent article from Paul Graham, he talks about the fact that a lot of work kinda sucks — that’s the nature of it a lot of time. And so you have to just dive on in and do it.
But, unfortunately, a lot of people and teams will shy away from the work that sucks — because, well, they don’t want to do it. Who does? But it’s often the unpleasant work that leads to big breakthroughs and successes.
And so, a Paul says, that’s not to say you should go out of your way to seek out unpleasant work, but neither should you shrink from it when it’s on the path to something great.
This reminds me also of something from Scott Belskey:
There is an inverse correlation between how much you value your time and how much “luck” you encounter (i.e. noticing opportunities around you and capitalizing on them).
New successes require lowering your expected ROI on your time.</blockquote
This is how inflated egos extinguish new possibility: the more important you think you are, then the less open you are to non-obvious opportunity and the more limited your chance of success in new vectors and relationships.