In part 3 of this fantastic series of videos, Kirby Ferguson explores the elements of creativity and how innovations truly happen. I watched part 3 yesterday evening and was thinking about what it is that makes these videos so cool. Not only do I love the storyline and the narrative of the videos (Kirby is a great writer), but also Kirby is just a truly likable guy. There’s a great personality to these videos that makes them informative and entertaining.