Posts From October 2011
Ben Brooks:
What I have found is that those one-off reminders that belong to no project and therefore are simple “reminders” fit pretty well in the Reminders app. 2 So instead of looking at Reminders as a competitor to OmniFocus, instead I look at it as a completely different app that complements OmniFocus.
Ben’s workflow is almost identical to how I am using these two apps. I’ve been using the Reminders app via Siri primarily for any time-sensitive or location-sensitive reminders. What I don’t use the Reminders app for is task management; and I am almost certain that I wouldn’t be using the Reminders app at all if it weren’t for Siri.
When non-4S owners ask me about Siri and if it’s really that cool, my answer is always: Yes. What makes Siri so useful (and not just a gimmick) isn’t so much its scope. Rather it’s how Siri makes the few tasks it can do incredibly simple to do. There is no easier way to remind myself to swing by the bank when I leave the house than to use Siri.
Yikes! The only thing here I’d ever get caught owning would be the coffee mug (obviously). (Via The Loop.)
Speaking of defining the things you’re not going to do, Michael Hyatt wrote about the importance of having a not-to-do list. It’s the same premise as David Sparks’ aforelinked No Journal.
When I was the director of marketing for the International House of Prayer, I kept a mental No Journal / Not-To-Do List. And, over time, my assistant and a few of my direct reports whom I worked with the closest learned what my own priorities for the things I would not spend my time on were, as well as the things our office simply could not afford to take on.
However, since I began working for myself over six months ago, I’ve found that keeping a No Journal / Not-To-Do List populated is significantly more difficult. The reason, I think, is that now all of my incoming tasks and priorities are self-initiated. They are my own ideas and goals and dreams. Assessing and prioritizing those is much more difficult because I’m already biased to do all of them thanks to the very nature of their origin.
Who says you can’t define the things you’re not going to spend your time on?
Your nerd trivia for the day.
Naomi Zeichner interviewing Kevin Systrom, one of the founders of Instagram:
How did you develop the idea of the Instagram filter? It started off as a mobile check-in app that let you post pictures and videos. People ended up liking the photo posting more than the checking in, so we built in camera functionalities and made the focus photos, not check-ins.
One question Zeichner didn’t ask: how does Instagram plan to start making money?
It has read and write speeds that are, as expected, crazy fast for an external drive. But it’s also a good bit more expensive — especially considering you have to buy the $50 Thunderbolt cable on the side.
My pal, Josh Farmer, pitches a bold idea: what if Typekit were to buy Comic Sans for the sole purpose of taking it off the market?
Typekit has allowed typographical beauty on the web in a way unimagined before. They accomplish this by giving. They give their service, their code, an exhaustive set of tools, helpful descriptions, a repository of well designed sites, and tips to move you into font mojo territory.
But what if giving is only half of what Typekit could do to remake the web? What if they did something never attempted in the font world?
Ben and I talk about Cinema Displays, Apple TV, and my AT&T data usage since the iPhone 4S.
“Boredom isn’t a bad thing. But strangling it with Angry Birds probably is.”
PDFpen is a great application for editing your PDFs. You can add signatures to PDFs and email them back, instead of resorting to printing and faxing. You can even make corrections and edit images. There’s also OCR for scanned documents — essential for those going paperless.
Download a fully-functional demo of PDFpen. At $59.95, it’s the affordable alternative to Acrobat.
About half-a-dozen Lumia walkthrough videos by Nokia showing browsing and searching the Web, driving and maps, music, contacts, etc. Other than the Windows Phone logo that appears at the end of each video, there’s no mention of the Lumia running Windows Phone. The only mention of Microsoft software at all is in the “Office and Mail” video, where they say: “This phone is the only phone with Microsoft Office mobile built in.”
If you didn’t know better, you’d think the Lumia was the only phone that had this operating system.
I like the concept and the story, but how come there’s no action shots of the phone? Also: not a single mention of Windows Phone 7.5?
This video, however, has much more action shots of the phone in use, and plays well off the commercial. Again though, other than the logos you see on the Lumia’s tiles, and some fine print at the end, there is nary a mention of Windows Phone.
Dan Hesse, CEO of Sprint, really loves having the iPhone on Sprint. Elizabeth Woyke, writes for Forbes:
The iPhone is so data-efficient, [Hesse] said, it will help Sprint keep its mobile data plans unlimited.
Good news for Sprint customers. AT&T users are still healing from the gouge wound back when AT&T was all, we can’t handle all the iPhone data, and so they held back features (tethering) and started charging more for others (data plans).
Good to know. And it sure beats shaking to undo.
David Pogue:
Windows Phone 7.5 is gorgeous, classy, satisfying, fast and coherent. The design is intelligent, clean and uncluttered. Never in a million years would you guess that it came from the same company that cooked up the bloated spaghetti that is Windows and Office.
✚
Thoughts on Siri and Devices the Size of an iPod nano
Siri has a metric ton of potential. In just a week and a half it has made a significant impact on the way I interact with my iPhone.
Something that has been in the back of my mind since I first began using Siri is this thought about all the other types of products and devices that Siri could affect. But the device that has most been on my mind is the iPod nano.
Currently the iPod nano plays audio, helps with fitness tracking, and can tell time. When people got the idea of wearing the nano as a watch, then the next leap in functionality seemed obvious: use the nano as a remote to control the Apple TV. And now, with Siri, I think we’re seeing another glimpse into what could be down the road.
Aside about Bluetooth 4.0 and BLE
Apple is using Bluetooth 4.0 technology in the iPhone 4S. A subset of Bluetooth 4.0 is Bluetooth low energy (BLE). What’s great about the BLE is that the chips need very little power. What’s bad about BLE (at least in this context) is that it does not have an audio profile.
The iPod nano would, naturally, want to use the low energy Bluetooth chips. But as they currently stand, BLE would not allow an iPod nano to send or receive audio (i.e. phone calls or Siri commands).
This article’s entire premise of an iPod nano that uses a power-friendly Bluetooth chip to send Siri voice commands isn’t yet possible. It assumes there are some technical hurdles which currently have not been overcome, at least that I know of.
If an iPod nano were to be built using today’s market technology then it would either: (a) not work with Siri and the phone; or, (b) it would need to use a more power-hungry technology of Bluetooth that would allow for audio profiles, but that would require much more frequent charging.
And so, for now, let’s just speculate about what could be.
An iPod nano With Siri
Imagine an iPod nano that could connect to your iPhone. Give that nano a microphone and a speaker, and you’ve got a bluetooth wrist watch that can be used for phone calls, voice commands, and much more.
And so, with an iPod nano that’s connected to our iPhones — and thus has Siri — you could do quite a bit:
- Send text messages and emails
- Check the weather and stocks
- Create, move, view, and edit appointments
- Dictate notes
- Create reminders and to-do items
- Make phone calls
None of those things would be easily done on the nano’s 1.5-inch screen — it is far too small for any sort of substantial text input. About the most you could do is probably tap in the phone number you’d want to dial. Siri, however, could easily enable a nano-sized device to for all those tasks.
I think the idea of a product like this — a touchscreen watch that plays music and also has phone-like capabilities and an ability to connect to and control our other devices — is a no-brainer.
In fact, another company has already announced something along these lines. Recently the i’m Watch website went live. You can now pre-order one of these nano-sized, touch-screen, Android-based, “smart watches”.
The website seems pretty vague when it comes to specifics about what the i’m Watch can do. Also, I have been unable to find any live demoes of the device except for a 2-second clip where the company’s president, Manuel Zanella, is shown swiping left-to-right through a couple photos and then pulling down the notification panel. It’s right around the 03:28 mark of the promo video.
But, from what I can gather, the i’m Watch is meant for two things:
By connecting via Bluetooth, it becomes an extension of your smartphone. Thus you can use the i’m Watch as a way to make and answer phone calls, and read text messages and emails.
The website doesn’t say anything about sending texts or emails, and so, I assume that you cannot. I mean, how in the world could you be expected to type a message on a 1.54-inch screen, without simply scrolling through the alphabet where all the letters and numbers are in a horizontal row? It’d be worse than rotary dialing.
Moreover, the i’m Watch supposedly has only 30 hours of standby time when Bluetooth is on (48 hours with it off). That is not very long at all. It means if you use your watch with your phone, you’ll have to charge it every single night. This is exactly why low energy Bluetooth technology would be so helpful.
The i’m Watch will also be able to run some apps. It will play music, show photos, check the weather, connect to Facebook and Twitter, and other things.
But if you’re going to have a “shortcut” device like this — something that lives on your wrist and makes it easier to quickly answer your phone or view a text message — it needs to truly work like it should. It has to be more than a novelty item. And, I think it should be able to connect to more than just your phone.
Interface design, input, and ease of use are important enough for a device with a 3.5-inch screen. These things become even more important, and more difficult to maintain, as the screen-size shrinks to that of a wrist watch. Put another way: as the size of a smart device shrinks, its interface and input challenges grow.
Siri (or, if you want to be generic about it, voice input) is the way to overcome those input and interface challenges. Siri can (and likely, will) enable the creation of vast usability and functionality on an extremely small device such as the iPod nano.
If the iPod nano does eventually become capable of being an all-connected remote window device that works with our iPhones, Apple TVs, and computers, well, that would be pretty slick.
The new Bluetooth chip that’s in the 4S is very light on power consumption:
The phone, which went on sale Oct. 14, is the first to have a new type of Bluetooth chip that can connect using very little power. The chip uses so little power that it can go into devices that are powered only by a standard “button cell” battery common in watches. The battery can last for years.
Could be a great way to give the iPod nano Bluetooth connectivity without sacrificing battery life or form factor. And I can sure think of a few good reasons to put Bluetooth in the nano.
Update: I discovered that the low energy subset of Bluetooth 4.0 (BLE) does not have an audio profile. Sigh.
If I were in the market for a different phone, this very well would be the one I’d pick up. It’s nice to see Nokia making fun and drool-worthy devices again.
Backblaze got a pretty significant performance update today. I currently do my off-site backups to Amazon via Arq, but only for about 20GB worth of data. If you want to back up everything to an off-site location, and don’t want to pay exorbitant monthly fees to S3, I highly recommend Backblaze.
On a related note, I wrote about off-site backups and Backblaze, Crashplan, and Arq a while back.
If you’ve felt a bit out of step and missing QS on your Mac ever since Snow Leopard killed it in 2009, now is a good time to go back. Me? I’m too hooked on LaunchBar to switch back.
Steven Levy profiled Nest Labs and their new thermostat on Wired. This article answered the question I’ve been asking today: other than its gorgeous design and remote connectivity, how is the Nest Learning Thermostat that much better than my current Honeywell programmable thermostat?
(Via DF.)
Each week one of the members of the Read & Trust network writes an article for the newsletter. And tomorrow is my turn. I had a lot of fun writing this week’s piece; it’s on the history of my gadgets and it includes some hand-drawn sketches. (Fair warning: I am a lousy, lousy sketch artist. But that didn’t deter me. No. No it didn’t.)
The newsletter is $5/month. I am a subscriber (though, to be honest, I get a complimentary subscription) and each week it is always an enjoyable read.
1Password for iOS is on sale. And if you snag a copy vis this link I get a nickel from iTunes in about two months from now.
My thanks to the fine folks at Smile Software (makers of TextExpander), for sponsoring the RSS feed this week to promote PDFpen.
PDFpen is a professional-grade PDF editing tool that is easy and affordable for even the non-professional. With it you can edit text, insert images, annotate documents, and much, much more.
You can highlight text, strike it through, post your own comments, and more. This type of functionality is extremely helpful for marking up a PDF proof of a design mockup.
PDFpen lets you edit text that is embedded within the PDF file itself. Allowing you to make corrections or edits when only small parts of a PDF file need changing.
And, taking text editing to an even higher level, PDFpen has a search and replace feature. Just like you would use in a word processing program, but you can search for and replace words within the PDF. Additionally, you can search and redact. Very clever if there is a certain name, number, location, or whatever littered throughout a document in which you want all instances of it to be blocked out.
Moreover, PDFpen has fantastic OCR capabilities. If you’re wanting to create a paperless office, then PDFpen is one of the best of the bunch. When you open a photo or scanned image that has text, then a dropdown menu appears, asking if you want to OCR the whole document or just a certain page. (PDFpen recognizes 12 different languages for its OCR.)
Marco Arment, when on the hunt for a good OCR app, tried several and concluded that PDFpen was the best of the lot. Stating that with PDFpen, the image quality was maintained perfectly (many OCR apps will degrade the image quality of the documents they scan), it had very few OCR errors, and that it can even be automated with AppleScript.
In short, PDFpen is a smart and well-designed app. It’s built by the folks at Smile who have a fantastic reputation — they’re some of the good guys.
You can download a free trial of PDFpen from the Smile website, or buy it for $59.95. It’s also available on the Mac App Store.
60 Minutes sat down with Walter Isaacson to talk about Steve Jobs, based on the Steve Jobs biography, written by Isaacson, that just came out today.
If you want to watch the 45-minute show straight through, here’s the video link.
✚
Regarding the Condition of a 17-Month Old, Well-Used, iPhone 4
Yesterday on Twitter, Thomas Wong asked me about the state of the glass on my iPhone 4. After using the phone for so long, how did it hold up?
I thought this was a great question and worth mentioning briefly.
After using my iPhone 4 every single day for nearly a year and a half, the glass on the front and the back was still in near-mint condition. The only physical blemishes to the glass were some minor nicks that were only noticeable when all fingerprints had been wiped off and you were holding the phone at just the proper angle.
For some, accidents do happen, and I was lucky enough to have never accidentally dropped my iPhone off the roof of a tall building and onto a concrete sidewalk. In fact, I have never catastrophically dropped any of my iPhones.
Moreover, I refuse to put any sort of case or even a clear screen protector on my iPhone.
I’ve owned a cell phone of some sort for 13 years. My iPhone 4 probably got used more than any cell phone I’ve owned previously. And, what’s remarkable, is that after the 18 months of daily usage, none of my phones were in as good of a condition as the iPhone 4 was:
- The exterior glass was still in near-mint condition.
- The battery still held a good, full charge and would last me two days of normal usage.
- In fact, even the usefulness of the iPhone 4 actually increased thanks to software updates and the App Store.
Would it be stretching it to say that the iPhone 4 (and now, 4S) is like fine wine?
The current box-top peripheral known as the Apple TV is built as an addition to most people’s TV setups and wouldn’t work for a lot of households as the only television software and programming available. Dan’s post is a good look at how Apple could bring a TV to market that is for everyone, rather than just for geeks.
I’m with what Marco said in his Apple TV post yesterday: geeks like us don’t really “watch TV”. I’ve never had a cable TV subscription, and I probably never will.
I have an Apple TV, and I love it. It serves three purposes: playing music through our stereo, playing Netflix on occasion, renting iTunes movies on occasion. I only ever bust out the bunny ears if there is a football game on or something is especially news worthy. But as for the TV and Cable market: folks like Marco, you, and I are the exception, not the norm. Apple would need to do more than just put their Apple TV software into a TV set.
I watched the event last night and thought it was just great — especially what Jony Ive shared towards the end of the program.
Kristina Dell’s article for Time about solo entrepreneurs, including Marco Arment and Maciej Ceglowski.
It’s not a bug, it’s a feature. But it’s meant for Japanese names.
Personally, the occasional and slight re-sorting of a few contacts here and there doesn’t bug me. I hardly ever find myself looking someone up in the Master Contacts List.
Nice and comprehensive review by Vlad Savov. The hardware and software of the N9 both sound great — not mind-blowing, but certainly head-turning. Too bad MeeGo is a dead end. But on the other side, from the looks of it, Nokia may end up having the nicest Windows Phone 7 phone out there.
There’s never been a free iPhone on the market before. It’ll be interesting to see how the free iPhone 3GS (the “FreeGS”) does over the next year compared to the 4 and the 4S, as well as how the 3GS does compared to itself over the past 2 years. So far, it looks like it’s doing quite well.
Siri, iPhone 4S battery life, fanny packs, sushi, 4.65-inch touch screen phones, cameras that let you focus later, monkey hats, and more.
✚
Duncan Davidson’s Sweet Mac Setup
Who are you, what do you do, etc…?
I’m Duncan Davidson and I am a photographer, writer, and recovering software developer. Possibly my most recognizable affiliation is as the main stage photographer for TED. I’ve been exploring video and learning all I can, including bridging between stills and motion with a lot of time-lapse work, such as my recent Tribute in Light project. Finally, I’m a partner in Luma Labs which makes some awesome camera slings.
What is your current setup?
My desktop is an eight-core, early-2008 Mac Pro with 14GB of RAM, an upgraded ATI 4870 video card, an SSD boot drive in the bottom DVD drive bay, and 24TB of online storage across several arrays, both internal and external.
My primary display is a late-2008 24″ LED Cinema display. Tunes are pumped out through a set of old school USB Harman Kardon SoundSticks. Input is handed using an Apple Bluetooth Keyboard and Magic Trackpad and a Wacom Intous 4 tablet. For voice input, I use an Audio Technica AT2050 microphone hooked up to an Apogee One, and I monitor on a pair of Audio Technica ATH-M40fs headphones.
Document scanning is handed with a Fujitsu SnapScan. Photographs are scanned with an Epson v500 flatbed scanner. Most of my print needs are handled by an Epson 3880 printer, but for bigger jobs I also have a 24″ HP Z3200.
My primary laptop unless I’m in the throes of heavy photo or video work is a mid-2011, 13″ MacBook Air with 4GB of RAM and a 256GB SSD. I went with the i5 instead of the i7 in the hope of getting the maximum battery life possible.
My secondary laptop which I pull out when I need to use FireWire drives on the road or when I know that the GPU will come in handy is a late-2008, 15″ MacBook Pro that I’ve upgraded to 4GB of RAM and a 256GB SSD. This laptop is almost effectively retired, but not quite.
An iPhone 4 keeps me connected most of the time. A first generation iPad is what you’ll find me using on the couch or in seat 6A when I’m traveling.
Why this rig?
A desktop-plus-portable strategy is the only one that can satisfy my need for power, speed, and storage at home while also keeping things as light as possible for when I’m traveling fast. If I could go with a simpler setup, I would in a heartbeat. So far, however, the trend has been that my storage needs are ramping up quickly over time and dealing with over a TB a year of new data is the big challenge.
On the other hand, nothing beats being able to throw my MacBook Air and a Fuji X100 into a small bag and head out the door for a day or a weekend.
What software do you use and for what do you use it?
I manage my photographs using a combination of Aperture, Lightroom and Bridge. Aperture is taking over my primary catalog needs from Lightroom. I use Bridge when I need to scour through the archives of photographs that aren’t in my active catalog.
When I need more in the way of photo editing tools than I get from Aperture, I use Photoshop. When I need less, I use Acorn and sometimes even Preview.
For video, I use Final Cut Pro X and love it. I also use Compressor and After Effects for various tasks, including stitching together still frames into video clips.
When I’m in code mode, I use BBEdit or Xcode depending on the task at hand. For straight ahead writing—including all of my blog entries as well as the writing that currently isn’t seeing the light of day—I’ve become a huge fan of iA Writer.
To get things done, I use OmniFocus. At least I try. Sometimes I do better than others. Keeping all of my non-media data in sync between machines in handled by Dropbox. 1Password is essential for passwords. Mail, iCal, Safari, Numbers, and Pages are all open on my computer right now.
How does this setup help you do your best creative work?
For the most part, it lets me do what I need to do in the kinds of environments I like to be in.
At home, I’ve arranged my desk so that when I’m working on my desktop, I can look up across my living room and out my huge living room windows across downtown Portland. Watching the weather go by is therapeutic to me. The MacBook Air lets me work in cafés near home and as well as anywhere in the world. It’s even useful for the kinds of light photo editing I do on the road.
How would your ideal setup look and function?
I’m pretty close to my ideal right now. If I could change anything, I’d have a view of midtown Manhattan out my window from 25 floors up and I’d have a 15″ MacBook Pro that wasn’t much heavier than my current Air but which did have a GPU. The former is a pipe dream right now. The latter might happen any month now. Hopefully.
I used to use two screens on my desktop, and I might consider do so again. However, I’ve found that using one screen increases my ability to glance up and look outside my window. A second screen cuts that down quite a bit. As well, I’ve discovered that parking my laptop on one side lets me keep various websites or other reference material in easy view while I work on the desktop.
Finally, a closer-to-ideal setup would include a data solution for my media files that was a bit less maintenance intensive. I think the best I’ll be able to do in the near future is consolidate my various hard drive arrays into two Promise Thunderbolt R6 arrays when I upgrade my desktop machine. That jump will probably happen sometime in the next six months.
More Sweet Setups
Duncan’s setup is just one in a series of sweet Mac Setups.
CardFlick is the easiest way to create and share business cards with your phone. Create customized business cards from our stunning themes, then share them with a swipe. With CardFlick Pro you can take your card to the next level with personal themes and analytics. Branded, beautiful, and always up to date. Get it now in the app store.
A great new update to the Typekit fonts page featuring a nice new graphical interface for browsing and perusing fonts.
Stephen Hackett rebooted his Apple-centric weblog a while back he’s been cooking with gas ever since. Stephens’s a talented and intelligent writer — he’s cheeky and sarcastic, yet also friendly and polite. And I especially like what a clever headline editor he is. So, yeah, 512 Pixels is a great site. Highly recommended.
✚
Using Siri to Add Reminders to a Shared List
In my review of the iPhone 4S, I talked a bit about location-based reminders. Particularly, I brought up some use cases that I think could come in very handy for a family.
In Anna’s and my near-seven years of marriage, I don’t know how many times one of us has swung by the store without the other knowing it and then, upon returning home with some groceries in hand, the other says: “Oh! I wish I had known you were going to the store. We’re just out of [some item].”
And so, one thing that would be useful for setting a location-based reminder is if it could be shared. I wrote:
An example of that in real life could look like this: I’m at home and realize we need batteries. I create the reminder and it syncs to my iPhone and Anna’s. Then, suppose Anna realizes she needs to swing by the store on her way home from work to get an ingredient for dinner. When she gets there a reminder pops up notifying her that we also need batteries.
Come to find out, as Brad McCarty pointed out at The Next Web, shared lists in Reminders app are doable using iCloud. They can only be shared via the iCloud website.
To share a Reminder list, log in to your account on icloud.com, go to the Calendars app, click the round satellite/wi-fi radio beams-looking button that is next to the name of the Reminders list which you want to share (or create a new one for sharing), and then enter the email address of the person (or persons) you wish to share that list with.

The new list will then show up in your Reminders app, and once the person you’re sharing it with accepts the invitation, it will show up in their Reminders app as well. I created a list called “Shared”, that is synced on my iPhone as well as my wife’s. Any reminder I or she creates or checks off on that list will be synced on both of our iPhones.
Now we can share any type of Reminder that the iPhone supports: regular, time-based, and location based.
For shared location-based reminders, it’s important that both people have the same contact names and addresses for certain locations such as Walmart, work, home, the grocery store, etc. Also worth noting is that if I set a shared reminder to check the mail when one of us gets home, the alert will go off on both of our phones as soon as either one of us triggers the reminder, even if the other is still out and about.
So now I have two reminder lists on my iPhone: Reminders (which is my main list), and Shared (the one that Anna and I have synced). By default, Siri creates new reminders in your iPhone’s default list. You can change what the default list is in Settings → Mail, Contacts, Calendar → Default List.
I am keeping my own Reminders list as my default list because that’s the one I use most often with Siri. However, I still want to use Siri to add shared reminders on the synced list that Anna and I both have.
Unfortunately, getting Siri to add a reminder to a specific list other than the default list can be tricky. I for one have had quite a difficult time with it.
For example, the following Siri commands in which I am trying to create a reminder on my shared list (which is called “Shared”) all create a task on my default “Reminders” list:
- “Create a shared reminder to take out the trash when I get home.”
- “Create a reminder on the shared list to take out the trash.”
- “Remind me to take out the trash when I get home on the shared list.”
If I ask Siri to “Create a shared list reminder to take out the trash”, Siri will tell me that it cannot create lists.
But, I have found one path of syntax that works. And you have to be pretty specific with it too:
Me: Remind me to take out the trash when I get home.
Siri: Here’s your reminder. Shall I create it?
Me: Move it to the Shared list.
Siri: Okay. I can add this to your Shared List in Reminders. Shall I go ahead?
Me: Yes.
Siri: Okay. I’ll remind you.
Moreover, it seems that only the phrase “Move it to the [name of other list] list.” will work. If I say “Put it on the shared list” or “change it to the shared list” Siri will not move it. In fact, Siri will change the content of the reminder to “On the Shared List”. Oy.
So, in short, adding reminders to shared lists with Siri does work, but it could use a bit of polish.
When asked about the potential competition his search engine startup may face, M.C. Hammer replied, saying: “They can’t touch this — WireDoo is too legit.”
The first public update since Black Pixel acquired NNW earlier this year.
James Allworth:
In true Apple fashion, there is little that is technologically novel. The original iPhone was much the same — the touch interface; pocketable computers that could do email, web and music — these all existed when the original iPhone was released. Same with the Mac — it wasn’t the first mouse or graphical interface to be introduced. They all existed before. What made these devices successful was the way in which they were put together so centrally around the user.
It’s going to be the same with Siri.
I have never used the Downloads folder. Like Brand, I prefer downloads to show up on my Mac’s Desktop (though I simply changed Safari’s default folder for downloads to save to). I prefer the Desktop for downloads mostly because I don’t always know the name of the file I’ve downloaded. I do however know what type of file I downloaded and literally where on the Desktop it gets placed after download. In short, it’s just plain easier for me to work with downloads when they go to the Desktop.
And to keep my Desktop clean, I have a rule in Hazel that moves all files on the Desktop which have been untouched in the past 24 hours into a Dropbox folder named “Desktop Cleanup”.
A great update to the calendar app I use the most. Fantastical now allows editing and deleting events, as well as iCloud support. Who knew such a fancy and robust calendar application could exist behind such a tiny icon in the Menu Bar?
And if you use this link to snag yourself a copy from the Mac App Store, I’ll get a small kickback.
My thanks to CardFlick for sponsoring the RSS feed this week.
CardFlick is a free iPhone app and Web app that you use to create and share digital business cards.
To get started, you can download the free iPhone app and create an account. Your account means you get your own CardFlick URL, and it’s what the service uses to keep your contact info up to date.
Once you’ve signed up for a CardFlick account you can then create your own business card within the app. There are 15 different designs and honestly I think they are pretty classy and unique. Though I have an affinity for more minimal business card designs, I went with the “Stripes” theme. Something about the colors I guess.
After you’ve decided on the design you like, you go to the app’s settings and edit your personal information. From there you can take or add a picture of yourself, and fill in any other information you want your business card to have. Such as your job title, company, email, phone number, web address, and even a personal tag line. Save that and your CardFlick card updates with all of your info. Moreover, this info is updated on your CardFlick URL, so you can publicize that if you want.
CardFlick’s primary intent is for the sharing of contact info. The way it works is that when you and someone you meet both have the app, you launch it while you’re in the same area (CardFlick uses location data to determine when other users are close by), and you just flick your card to the other people’s app. It doesn’t have to be one person at a time either, you can flick your card to multiple other devices.
Whenever you update your contact info within CardFlick then your info is also updated to everyone else who has your CardFlick card.
When I was at WWDC this summer, everyone had business cards with them (including me). I passed out and received quite a few cards, but when I got home after the trip not too many of them made it into digital format. (Sorry WWDC pals — it’s not you, it’s me.) An app like CardFlick could be useful at WWDC because: (a) everyone had an iPhone; (b) the contact info is put into digital format for me; and © if/when someone I met at WWDC were to change their email, company, or website then that info is updated for me automatically within CardFlick.
Today’s OTA update to the TouchPad adds better support for pairing non-webOS Bluetooth keyboards, and it lets you pair non-webOS phones to the TouchPad so you can answer calls on the tablet.
When I tested and reviewed the TouchPad back in July, I could not get my Apple Bluetooth keyboard to pair with it. And James Kendrick confirms that today’s update works with his iPhone.
Stephen M. Hackett on Apple’s Reminders app:
Reminders seems like a great little app for little tasks. But I don’t think it can replace OmniFocus, even for someone like me, who doesn’t use lots of the app’s features.
When Apple demoed Reminders and its location-based functionality at WWDC I had the same thought as Stephen (and as many of you did, too, I’m sure): could Reminders replace OmniFocus?
The answer is, of course, no way. For one, Reminders has no quick-entry and ubiquitous capture tools for the Mac. Secondly, Reminders is not nearly as robust and long-term project oriented as OmniFocus is.
So the next question is: can OmniFocus replace Reminders? Perhaps. But I don’t think it needs to. I am content to use both of them, side by side. For me, Siri is the interface into Apple’s Reminders app, using it for quick little one-off tasks and reminders. OmniFocus is still my primary to-do list and personal project management tool.
In short, you can tweet with Siri by simply using Siri to post to Twitter via SMS. You do it by linking your mobile phone number to your Twitter account and setting up a contact named Twitter with the phone number 40404. Easy peasy.
I mentioned in my iPhone 4S review yesterday that the vibration of my new iPhone is different. iFixit guys know why. In their teardown of the 4S, at step 16 they find the vibrator motor:
- Out comes the vibrator motor. It appears that Apple elected to go with the linear oscillating vibrator that we found in the Verizon iPhone 4 as opposed to the rotational electric motor with counterweight in the AT&T version.
- This vibrator motor is quieter, softer, and all-around less annoying than its counter-weighted predecessor.
(Thanks to the several readers who sent this in.)
✚
iPhone 4S Review
On Friday morning, October 7, I pre-ordered two new iPhones: a black, 16GB iPhone 4S for me, and a white one for Anna. A week later they were delivered by FedEx.
Anna’s white iPhone is the first white iPhone I have seen up close and used outside of an Apple store. And it looks great. I have always gone with black iPhones because, well, it’s black. But I really do like the look of Anna’s white iPhone — it is much more classy and well built than the white iPad.
The two phones arrived around 10:00 am. The delivery driver mentioned how we were the first to get them and he had hundreds on his truck.
About 7 hours later I was finally able to activate the phones.
Frustrations of AT&T’s overloaded activation servers aside, the activation process was incredibly simple. I activated and set up both iPhones without a single cable. My unofficial goal is to never plug my iPhone into my computer again.
After unboxing the phone, I turned it on, unlocked the screen, and followed the on-screen instructions for setup. The iPhone knew my phone number and prompted me to confirm that this was indeed the phone number I was upgrading. I then was asked to enter in my billing zip code and last 4 digits of my social security number to confirm my identity, and then let the iPhone activate.
At first the activation was unsuccessful. And so I started over. The second attempt was unsuccessful as well. I tried again, and again, and again, for over two hours. Then I just let it be and came back a few hours later. Even then, I still had no luck.
It was dinner time when iPhone was finally able to activate. I, of course, was not the only one with activation woes. I read about all sorts of people having trouble activating their AT&T iPhones. And, from what I understand, those on Verizon and Sprint had little or no trouble activating on day one.
Once I was finally able to activate my iPhone 4S, I simply restored it from the iCloud backup of my iPhone 4. The restore took less than 10 minutes altogether and all the apps from my iPhone 4 were downloaded and in place. The only missing data were all my passwords.
Aside from having to wait for several hours to get my 4S activated, this was, by far, the most seamless and easy iPhone setup I’ve ever had.
Those automatic iCloud backups are great. Every evening I plug my iPhone into the wall charger by my bed and every evening all that’s on my iPhone gets backed up to the cloud.
These backups are especially great for my wife. Of the two of us, she is probably more prone to losing or breaking her iPhone than I am. Moreover, she is certainly less motivated to plug her iPhone in and sync it to her computer. Having her iPhone backed up each night means if her iPhone ever does go missing, the info that’s on it won’t disappear with the device.
Big Picture
The iPhone 4S has three headline features which make it superior to its predecessors: speed, camera, and Siri.
The speed is a combination of the A5 processor and the new antennae design. The former lets the iPhone 4S work and act quicker. The latter helps with better download speeds from the cellular data network.
The camera is better and faster. More on that in a bit.
And Siri is, well, amazing. But more on that in a bit, too.
My thought on if you should upgrade? Well, if you are at all an iPhone junkie (as in, you use your iPhone more than the maximum amount even possible) then I think the upgrade is well worth it. The speed, better camera, and Siri are all something you’ll benefit from every day (even if you’re already on an iPhone 4).
Siri
My first impression of Siri is that Siri is to the GUI what the GUI is to the command line. Meaning, using Siri is a far easier and quicker way to navigate certain tasks than using iPhone’s multi-touch user interface. The GUI is still much more powerful, but there are already things which are more efficient to do by using Siri.
The scope of what Siri can do on its is not all that striking — setting a timer or an alarm is relatively simple task. But it’s not the scope that makes Siri so darn impressive.
The practical implication of Siri is that certain things are significantly easier and faster to do by asking Siri to them. Such as: setting a reminder, creating a calendar event, getting the current temperature, setting a timer, or setting an alarm.
Siri is not the first voice recognition software to come along allowing you to make a phone call or dictate a note. But Siri is conversational and accepts a multitude of various types of requests for the same task. Which means you don’t have to memorize what you’re asking for. And because of that, Siri’s usability and convenience become exponentially more impressive and helpful.
Something else that stands out to me about Siri is how well it can understand what I’m saying. I don’t have to talk slowly and in monotone. Nor do I have to hold the iPhone right up to my face to talk directly into the microphone. In my home office I can leave the iPhone on my desk next to my keyboard while talking at a normal speed and volume, and Siri will catch exactly what I’m saying.
Another thing that stands out to me about Siri’s usefulness is that it knows if you are “hands free” or not. And if so, Siri accommodates accordingly. For example, if I have my iPhone earbuds plugged in and I ask Siri to send a message to my wife saying “Hey babe, just wanted to say I love you.” Siri will reply not only that the message was created but also read it back to me. If I were not “hands free” Siri assumes I can read my message as it’s brought up on the screen, and thus I would have to ask to review my message in order to get it read back to me by Siri.
In short, Siri is smart enough to know if I am not able to look at my iPhone’s screen and if so Siri becomes more chatty in a good way.
Talking to and using Siri could easily be maddening. If it took too long to process a simple request, or if it didn’t understand most what I said, then the friction of using Siri would slowly grind away any desire to use it. But it’s the little areas of polish that make Siri usable and enjoyable.
Using Siri in Public
I have not yet been in a large, open, public place (such as a restaurant or coffee shop) where I wanted to use Siri. If I did, there’s a clever feature Apple built in which, if your iPhone’s screen is unlocked, you can raise the phone to your ear and Siri will activate and you can interact with it as if you were talking to someone on the phone.
There were, however, a few times over this past weekend when I was around family and something came to my mind that I waned to set a reminder for. I felt a bit uncomfortable launching Siri and asking it to set a reminder for me because I knew it would interrupt the conversation happing in the next room over and draw attention to myself.
And then, as I thought about how easy it would be to have Siri set the reminder compared to setting it up manually, I decided simply to not set up the reminder at all. Lazy? Perhaps. But it’s also telling. For how many people will Siri become the only interface into their iPhone’s apps for reminders, alarms, and timers?
Phonetics
I highly recommend populating the Phonetic Name fields for common contacts which Siri mispronounces. This will also increase the accuracy of your requests to call, text, or email someone.
To set a phonetic field just go to a contact’s card from your iPhone, tap “Edit”, then scroll to the bottom and tap “Add Field”. From there you’ll find the fields you’re looking for.
Text Input for Siri
Natural language input is one of the primary benefits to Siri. This is what makes the calendar app Fantastical so fantastic. If Siri understands and parses our requests into text, why not allow us to type our Siri requests in from the start?
If I’m not in a place where I can talk to Siri, typing in my request may still be easier than doing the task manually. For example, typing the text: “Remind me to take out the trash when I get home” would still be easier than launching the Reminder app, creating a new reminder, typing in “take out the trash”, tapping on the reminder itself, choosing “Remind Me”, turning on “At a Location”, selecting “When I Arrive”, choosing “Home”.
Easter Eggs
There are a slew of easter eggs in Siri. You can ask Siri to tell you a story or a joke. There are certain phrases you can say to Siri to solicit a clever response, such as: “open the pod bay doors”, “beam me up, Siri”, or even, “klaatu barada nikto”.1
Since Siri is server-side software, it will be interesting to see how it evolves (perhaps not the best word-choice?). Will new easter eggs be added? Will new responses to the same questions be added? Beyond simply wishing for an API so 3rd-party apps can get access, how will Siri’s responses and functionality be updated in the future?
Finding friends and family members
Siri integrates with Apple’s Find My Friends app, and I think this could offer some great functionality. Especially for immediate family members. You can ask Siri things like “where is my wife”, and if the Find my Friends app has their location data then you can see where they are.
Location-Based Reminders
Surely the location-based reminders are one of the coolest “little features” in iOS 5.
Having a phone that’s smart enough to remind us to take out the trash when we get home or to not forget our jackets when we leave the office is the next step in handy task lists.
I’ve added new contacts in my iPhone for Walmart and Lowe’s, two locations we visit often. This way I can create a reminder such as “Remind me to get batteries next time I am at Walmart.”
What would be great is if a location-based reminder could contain a “group” of locations. We don’t buy batteries only at Walmart. There are a handful of stores we go to which sell batteries, and so if we need batteries I want to be reminded at any of those stores.
If I could create a group of contacts labeled shopping which contained all the various stores we regularly visit, then I could say “remind me to get batteries next time I go shopping” and then a geo-fence could be set up around all of those “shopping” locations, and would go off at whichever one I arrived at next.
And what would take that even to the next level? An ability to have shared reminders. Something like: “Remind me or Anna to get batteries next time we go shopping.”
An example of that in real life could look like this: I’m at home and realize we need batteries. I create the reminder and it syncs to my iPhone and Anna’s. Then, suppose Anna realizes she needs to swing by the store on her way home from work to get an ingredient for dinner. When she gets there a reminder pops up notifying her that we also need batteries.
Siri’s Interface Design
I think the look of Siri’s interface design is fantastic. I like the way Wolfram|Alpha results are displayed as well as custom UI elements for native things such as a reminder, an event, or a message. The look for an alarm and the timer are my favorite two designs.
Matt Legend Gemmell has a collection of screenshots on Flickr showing off the look of Siri as well as many of its functionalities.
Network Availability
There are patches of time during the day when Siri simply won’t work. In my usage, it doesn’t have to do my iPhone’s connectivity, but simply that the cloud is too busy. Its must be all those millions of iPhone 4S users.
This surely is why Apple limited Siri to be exclusive to the iPhone 4S. They sold 4 million iPhones over the weekend, but there are 20 million people who upgraded to iOS 5. If the Siri network gets bottlenecked with 4 million users, imagine if it were available to 20 million right now.
It’s one thing for Siri to need a network connection to parse and interpret the voice requests. But it would seem that Siri needs the network connection for everything it does — from the very start to the very end of any task.
I found that if Siri lost network connectivity mid-interaction, it could not complete the task. I had all but confirmed a new reminder when Siri lost network connection, and so the reminder could not be created. Even though I was staring at it on the Siri screen. After waiting about 30 seconds, Siri was able to connect and the reminder was set.
Of course, the non-connected moments are fewer and more far between than the connected moments. And when Siri does work, it’s fast. So fast, in fact, that it feels as if Siri is processing the requests right on the phone. (Part of this speed may be because I think Siri begins streaming your audio request to the Apple servers almost as soon as you begin talking.)
The A5 Processor
The iPhone 4S is significantly faster than the 4, and not just on paper.
The speed increase is especially noticeable in all the little animations and movements you see on your phone all the time. Such as the app launching animations and sliding between home screens and scrolling a list view. They are all more smooth.
Something that the iPhone is so well known for is that as you are tapping on and interacting with the interface, the response time is so good that it feels as if you are actually manipulating the interface with your finger. Well, on the 4S, that perceived manipulation feels even more real.
And, aside from the Camera app which surely has the most noticeable speed bump of all, it’s the Spotlight search results that I’ve noticed as having the most obvious speed increase.
The Camera
It’s fast. Like, crazy fast.
I had switched to Camera+ as my primary camera app simply because you could snap, snap, snap, several photos in a row. But you can now do that with the native camera app.
So, not only does the Camera app launch quicker, but the “shutter speed” is much faster as well. This is a welcome change indeed. But that’s not all. The lens of the camera on the iPhone 4S is also significantly improved. The quality of the photos is higher resolution and better image quality. I am not a photographer, but even I can notice a better depth of field and better color with the camera on my 4S.
Additional Miscellany
The Home Button on my iPhone 4S sits differently than on my iPhone 4. The button on the 4S feels more flush with the top glass and it has a slightly more smooth transition (from the glass to where the button begins).
The vibration alert the 4S is very different than on my iPhone 4. It’s more obvious, yet less noisy and less abrasive. It’s hard to explain what exactly is different about it, but it is most certainly different.
The reason is that the iPhone 4S uses the same vibrator motor as the Verizon iPhone 4 does: it’s a linear oscillating vibrator as opposed to the rotational electric motor that was in the AT&T Version of the iPhone 4.
The screen on the 4S seems “cooler”, more crisp, and more appealing to look at than the screen on my 4.
iMessages go to all devices that are set up with your Apple ID and are running iOS 5. However, only the most-recently-used device gets the iMessage notification. So, if you are having a conversation with someone via iMessage, only the device you’re having the conversation on gets each and every notification of a new incoming message.
And so here’s a thought: if Apple can manage which device gets notified of a new iMessage, then why not use that same logic to simmer down the calendar alerts?
Summary Statement for Skimmers
For a phone that looks so similar, there are so many things which are different. Though the iPhone 4S looks just like my previous iPhone, it sure doesn’t act like it. The 4S is a welcome upgrade for someone who has his iPhone within arms reach just about 24 hours a day.
- Thanks to reader Ken Weingold for the tip off on The Day the Earth Stood Still quote. ↵
Two little-known fields in iPhone contact cards are the Phonetic First and Last Names. Fill them in to help Siri understand your requests better and to keep Siri from mispronouncing the names of your friends and family.
To set a phonetic field just go to a contact’s entry from your iPhone, scroll to the bottom, and tap “Add Field”. From there you’ll find the fields you’re looking for.
There are 4 apps that far and away get the most usage on my iPad: OmniFocus, Simplenote, Reeder, and Instapaper. And Instapaper is my favorite and most-used of them all.
Today, Instapaper got a major update — version 4.0 — and this update is just stellar. I have been using the Instapaper betas for the past few months, and every update and change found in this new version is a welcomed one. The new icon is great, and I am a huge fan of the new grid layout for the home pages, as well as the new design and look of the sidebar.
Moreover, there are some great new additions to functionality: better social browsing and search to name a few. In short, the overall design of Instapaper has matured significantly, and the new features are welcomed ones. What a great update.
Looking at Horace Dediu’s projections and charts or how many current iPhone owners (of any model) are likely to upgrade, as well as the assumed growth rate of the iPhone at each concurrent release, and taking in to account the increased distribution channels, it may be reasonable to forecast that Apple will sell 140 million units of the iPhone 4S in the next 12 months.
Over the weekend, Apple sold more than 4,000,000 iPhones. That’s about 16 iPhones sold every second.
The Kinect for the Xbox 360 currently holds the Guinness World Record for the fastest-selling consumer electronics device by selling 8 million units in the first 60 days. Is there any doubt the iPhone 4S will do better than the Kinect?
Also, Dan Frommer puts the iPhone 4S sales figures in context to past iPhone launches.
Timing is the best way to keep track of the time you spend with your Mac. It automatically tracks which documents you are editing, applications you use, and the domains of the websites you visit. You’ll never have to worry about forgetting to start or stop a timer again!
After tracking, just drag and drop activities into projects. Sophisticated graphs show you how you spent your time each day and which projects consumed most of your time.
Only this week, Timing is available at a 40% discount off the regular price of $19.99. Get it from the Mac App Store today!
From what I’ve read online and on Twitter, it seems the activation issues are pretty much isolated to AT&T. Ugh. And sadly, that is my experience here at shawnblanc.net headquarters as well. Anna’s and my new phones showed up over 3 hours ago and still no luck with activating them. (The FedEx driver said he had over a hundred in his truck.)
This is the first time that I have not been able to activate my iPhone right away. I suppose this time I had it coming.
Mark Milian, at CNN.com:
Wozniak acknowledged that he could have easily made one phone call to Apple and gotten the phone he’s waiting in line for, but he didn’t. He has yet to play with an iPhone 4S or its Siri voice-controlled assistant. He has said previously that he does not ask colleagues about products in development because he does not want to ruin the surprise for himself.
“I want to get mine along with the millions of other fans,” Wozniak said.
Lots of examples and categories from TUAW of how you can interact with Siri. The next big question: how long until using Siri in public becomes normal?
It took me about a few months before I felt comfortable using my iPhone out in the open, and about a week before I felt comfortable using my iPad out in the open. How long until I feel comfortable interacting with Siri in the open?
The Pilot G2 0.38mm has been my favorite pen for at least a couple of years. Until about 2 weeks ago. The Uni-ball Signo has now taken it’s place. If you like the ultra-fine-tipped G2, I think you may like the Uni-ball Signo as well.
Martin Hering:
I am pleased to announce that now with version 1.4 Instacast is fully integrated with iCloud. This means, you can now finally synchronize your podcasts and playback information with multiple devices or have a backup in case your iPhone destroys itself suddenly. All you have to do is have an iCloud account and turn on “iCloud Sync” in the Instacast settings.
A great example of 3rd-party devs being able to easily take advantage of iCloud’s APIs to make their apps better.
Bob Mankoff, cartoonist for The New Yorker, shares about his first Mac:
Amazingly, you could draw on it with this thing called a mouse, in Mac Paint.
In practice, it wasn’t so amazing—it was like drawing with a bar of soap, and the cartoons didn’t look very good on a dot-matrix printer. When I showed them to Lee Lorenz, my predecessor as cartoon editor, he wondered what the point was. I had no good answer then, but I liked the Mac so much I wanted to come up with one.
Mobile Safari got a pretty significant update yesterday in iOS 5.
New section of the iTunes app on iOS: Star Wars Alert Tones. (It’s iOS 5 only, I think.)
Greg Pierce, the man behind the development shop Agile Tortise, has now gone indie with his company. This is great news — Greg is one of the good guys.
Greg has helped me keep shawnblanc.net going full-time by sponsoring the feed in the past to promote his flagship app, Terminology, which truly is a fantastic app. Snag a copy and support a 3rd-party developer.
Apple’s Trailers app is fast and beautifully designed. I especially love the way showtimes are displayed.
Goodbye Flixster. (Oh, and by the way, I don’t actually hate cupcakes.)
Very thorough, and very well written. There is a metric ton of new features and other cool odds and ends in iOS 5, but I think this intro paragraph from Dan sums up what exactly is so hallmark about today’s software updates:
With iOS 5, Apple’s theory of the post-PC era finally moves into practice. No longer are iOS devices second-class citizens, tethered to the sinking anchor of a personal computer. With iOS 5, it’s possible, for the first time, to use your iPhone, iPod touch, or iPad as your one and only device.
A special bonus episode of The B&B Podcast that’s all about iOS 5, iCloud, and the iPhone 4S. And where by “special bonus episode”, I actually mean “making up for last week’s skipped episode. Sorry about that.”
✚
Exciting and Ambitious
The USB cable had a good long run, but its usefulness and convenience is breaking down.
I don’t just have an iPod with songs on it any longer. I have an iPhone, an iPad, and a Mac, and all three of them have all sorts of similar content. If you use more than one computer or device, then over-the-air syncing is extremely convenient.
While browsing Twitter on my iPhone, if I come across a link I want to read later I can just send it to Instapaper. Later that evening I can sit down on the couch, pick up my iPad, and the article is there waiting for me. And this is just one of hundreds of examples of the convenience of using the cloud. Emails, photos, documents, music, notes, to-do items, and ebooks are all prime examples of things we want to share and sync across multiple devices.
The iPhone, announced in 2007, was always meant to be more than a widescreen iPod with touch controls, more than a revolutionary mobile phone, and more than a breakthrough Internet communications device.
Smartphones in 2007 were somewhat smart (they could do email and barbaric Internet), but they were not easy to use. And regular, or dumb, phones were easier to use, but they didn’t do a whole lot.
iPhone was designed to be a device that was very smart and very easy to use. Smarter than the smartest smartphone. Easier to use than the most simple dumb phone. This is a hard position to keep because the smarter (or more capable and feature-rich) a device gets the harder it is to maintain its ease of use.
The launch of the App Store in 2008 made the iPhone significantly “smarter”. That was the intention — Apple wants the iPhone and iPad to run desktop class mobile applications. The more our devices work and function as miniature computers (which is what they are), the more important it is that they work side by side with our actual computers.
That side-by-side functionality started with iTunes and the USB cable. You could plug your iPhone into your computer and sync your music, photos, videos, podcasts, contacts, calendars, notes, Safari bookmarks, and email accounts.
In 2008, MobileMe came along, and for $99/year you could ditch the USB cable at least for syncing contacts, calendars, bookmarks, and email.
But the .Mac re-brand and re-launch to MobileMe was disastrous in some ways. In an internal email to Apple employees, Steve Jobs said, “The vision of MobileMe is both exciting and ambitious.”
Over the past 3 years in its current state as “Exchange for the rest of us,” MobileMe has been neither exciting nor ambitious.
What about owning an iPhone is less exciting than having to plug it in, launch iTunes, sync the info, and then eject it every single time you want to get info in sync or transfer over new music?
But now, with iOS 5 and iCloud, we no longer need the USB cable.
In fact, if there were another way to charge the iPhone 4S, I wouldn’t have been surprised if the new phones came only with earbuds. But the cable will be there — if only for the purpose of charging the phone.
I cannot help but wonder if iCloud is what MobileMe was meant to be. MobileMe earned a sour reputation right off the bat. As they say, if you don’t like what people are saying, change the conversation. And so we now have iCloud as the MobileMe successor. It’s better. It’s free. It’s more exciting. It’s more ambitious. It still uses the @me.com email addresses.
iCloud is ambitious and exciting in a way MobileMe never was. This is the foundation, the cornerstone, the hinge, the linchpin, and the future of where Apple is headed. Lion + iOS + iCloud = Apple’s development plans. Their desktop and mobile hardware and software offerings will be unified via iCloud.
On a less dramatic tone, I am very thankful for iCloud because I am tired of plugging in my iPhone and iPad in order to sync them. In fact, I cannot remember the last time I plugged either of them into my computer. I mean, who goes through those iTunes hoops any more? Average consumers never did in the first place unless they had a specific reason (such as to transfer a new album or movie onto their iPhone), and even us nerds gave up on it a while ago.
I sit at my desk for hours every day and my iPhone rarely gets plugged into my laptop. Persnickety power users are surely the most motivated of all to plug our iDevices in and keep things in sync, and yet even we have given up on the chore of syncing.
Ever since App Store purchase became available as over-the-air downloads (regardless of what device the app or song was purchased on) I stopped having any reason whatsoever to plug my iPhone into my laptop.
If I buy an app on my Mac, my iPhone and/or iPad will download it as well. If I buy a song on my iPhone, my Mac will download it as well. If I buy an app on my iPad, my iPhone will download it.
Moreover, since I use MobileMe, my contacts, calendars, and bookmarks are synced. And several of my most-used apps use a web service to sync their data over the air across multiple devices. Apps such as 1Password, OmniFocus, Reeder, Instapaper, and Simplenote.
iCloud promises all this and more. Photos that you take with your iPhone will show up in your iPad’s photo library. Music that is on your laptop will be available to download on your iPhone or iPad. Documents that you’re working on in Numbers will be accessible on your Mac, iPad or iPhone.
“Last Century”
Yesterday I re-watched Steve Jobs’ January 2007 keynote. Something struck me about it when Jobs was demoing the phone app on iPhone he called the number keypad as “last century”. He said:
“If I want to dial the phone, if I’m real last-century, I can push keypad here, and I can dial a call.”
A few minutes later as he was re-capping the phone app and listing the features again, naming them out he again called the keypad as last century:
“Favorites, last century, visual voice mail.”
As if Jobs was annoyed that he couldn’t remove the keypad altogether.
Instead of being “last century” and dialing our calls, Apple wanted us to scroll through our contacts list. They wanted us to tap on names and phone numbers to call people. They wanted us to find restaurants and shops using Google maps and to tap on their contact info to call them. They built the best phone app on any mobile phone — it was one of iPhone’s original killer apps.
Today, iPhone’s “last century” element is the USB cable.
New iPhones will still ship with a USB cable in their box, but Apple doesn’t want you to use it. The only time you should be plugging your iPhone into the cable is to charge the battery. Apple wants you to set up your device wirelessly and let everything sync wirelessly.
What iPhone made the keypad in January 2007 is what iCloud will make the USB cable today: “Last century.”
iMessage
Even iMessages is building on the idea of synced information. Except it’s not syncing media or documents, it’s syncing conversations. You can have an iMessage conversation with someone while reading your Instapaper queue on your iPad, and then continue that same conversation on your iPhone when you’re out of the house. This is something that up until now only Twitter DMs seemed to handle (a DM thread is accessible from the iPhone, iPad, iPod touch, and Mac), which means the next step will be, of course, iMessages for the Mac.
What else is so fun about Apple’s new messaging service is the fact that you can have delivery confirmation, read receipts, and see when the other person is typing. Alas, for me this means that if I get a text message that I’m not ready to reply to yet the other person will still know that I’ve read it. No hard feelings, okay guys?
Notifications
Other than Siri, the new notifications system may be the most exciting and notable front-end feature to iOS. Put another way, notifications in iOS 5 rock.
For the past 4 years iPhone users have had to suffer through a sub-par notifications system on the iPhone. If a text message comes up, you’re in trouble. If you have a handful of calendar reminders, your phone becomes locked down until you clear all of them. It’s been insufferable.
The new notifications not only work much better, but they look much better as well. There are 4 new or different user interface elements:
- The single-notification window that appears on the lock screen is now black instead of blue, and it has a gradient across the very top of the box instead of the curved bezel.
- If additional notifications appear while iPhone is locked, then the notifications get smaller and form an unordered list on the lock screen.
- Notifications that come when you are using your phone “roll in” on the top of the screen for a few moments, and then roll back out. The animation is really quite nice.
- And there is an entirely new notification pane which houses all your notifications, upcoming events, current weather, stocks, and more. This is accessed by sliding down from the top of the screen.
The new notification system and its accompanying UI elements are great. I think that the look of the lock screen with a few notifications is very cool. And I love the design of the notification slide-down pane.
But a word of caution: don’t overdo it. The temptation is going to be to sneak into the Notification Settings and turn on every app. But my suggestion is to keep it clean. Keep it down to only what’s helpful to you and keep it so that the notification panel doesn’t turn into the new time sink for the Just Checks. Don’t play the notification panel.
When I first installed the beta of iOS 5 a few months ago I turned on just about every notification I could. New emails, @replies and DMs on Twitter, SMS messages, iCal alerts, missed calls, OmniFocus items, and more — all of them were showing up as notifications. I wanted my Lock screen and notification panel to be well stocked.
After enjoying it for a day or two I had to turn nearly all of them off so I could have my life back. It was fun while it was new, but now the only things which alert me are Twitter DMs, SMS and iMessages, phone calls, upcoming meetings, and location-based reminders.
Location-Based Notifications
This is where things get fun.
You can set a notification to remind you of something when you arrive at or leave a place. Set a reminder that tells you to buy some AA batteries when you arrive at Walmart. Or, set a reminder that tells you to swing by the post office when you’re leaving your house.
The update to OmniFocus taps into the location-based API in iOS 5 and you can set the same. Assign a location to a context in OmniFocus and all items assigned to that context will become due upon arrival to or leaving from that location.
Miscellany
Text Expansion Shortcuts
Under Settings → General → Keyboard → Shortcuts you can set up custom shortcuts.
So, for example, typing the letters “omw” will expand to “On my way”. It does not instantly expand like a TextExpander snippet would, but rather iOS treats your shortcut like a misspelling and offers to auto-correct it to the expanded text. Hitting the Space bar launches the expansion, hitting the “x” in the popover box dismisses it.
Faster Camera Access
Double click the Home button from the Lock screen and — in addition to the iPod controls being where they always have been — a camera icon now shows up to the right of the “slide to unlock” slider. Tap that icon and you are in the Camera app. Boom. It is a significantly faster way to get to the camera.
The New Round Toggles and Other Graphical Interface Changes
There are more new design elements in iOS 5 than any previous version of iOS.
- New look of notifications on the lock screen and the new Notification Center
- New rounded toggle buttons
- Camera icon when you double click the Lock screen
- Blue talk bubbles used for iMessage messages
- Siri microphone icon on the keyboard
- Tabs in Mobile Safari
To me, all of these new or modified elements are a welcome change.
What struck me when thinking about the new look of the toggle switches and other new elements in iOS 5 is that this version of the OS has the most new UI elements of any of its previous siblings. Though the iPhone 4S does not have any physical design changes to it, the operating system installed certainly does.
iOS 5 and iCloud mark the next chapter in Apple’s mobile operating system. The groundbreaking and revolutionary new features shipping from Cupertino this week are signposts of Apple’s course for the next several years.
Nice piece by Kyle Baxter:
Most articles about Siri have focused on Siri’s natural language recognition and how revolutionary it is. While it is integral, it is not the important part. It is the means, not the end. Focusing on Siri’s natural language recognition is like focusing on the original iPhone’s multitouch input; while it is what allows the iPhone’s magic, it is not the magic itself.
Great piece by Matt Mullenweg.
“When I walk through Best Buy, which I try to do once every few months, it feels like it’s technology at its worst, the magic of progress used as smoke and mirrors to confuse and dupe consumers rather than make their lives better.”
New universal iOS app from Apple. Use it to manage your Wi-Fi network and AirPort base stations from your iPhone or iPad.
John Gruber in his review of the iPhone 4S:
In a sense, Siri is like a second interface to iOS. The first interface is the app interface. Launch, tap, drag, slide. The Siri interface is a different world. As stated above, this new interface is in many ways the opposite of the regular one — open-ended and implicit instead of narrowly defined and explicit. I don’t mean to imply that Siri doesn’t fit in or feel right at home — it does. But Siri is indicative of an AI-focused ambition that Apple hasn’t shown since before Steve Jobs returned to the company. Prior to Siri, iOS struck me being designed to make it easy for us to do things. Siri is designed to do things for us.
✚
Apple’s Fourth Interface
When introducing iPhone in 2007 Steve Jobs listed three revolutionary user interfaces that Apple has brought to the market: the mouse, the click wheel, and multi-touch.

Now they’ve brought a fourth interface: voice recognition and artificial intelligence. Siri is Apple’s fourth interface.
Steve said that each of the three user interfaces made possible a revolutionary new type of product. The mouse enabled the Macintosh. The click wheel enabled the iPod. Multi-touch enabled the iPhone. What will Siri enable?
Jim Dalrymple’s iPhone 4S review. Regarding Siri:
Siri is not your typical voice recognition technology. You don’t dictate to Siri, you interact and have a conversation with Siri. It’s difficult to explain how good Siri is, but you’ll find out soon enough.
Maybe Siri being iPhone 4S-only truly is just a sales tactic. Maybe Apple is confident that Siri is so great and clever that it will actually compel a decent amount of people to upgrade who weren’t otherwise planning on it. However, on the other hand, for some reason that doesn’t sound very Apple-y to me.
MG Siegler’s review of the iPhone 4S. Regarding Siri:
A number of folks have written that while Siri looks good, it seems like a feature that gives good demo but won’t actually get used. I disagree. I think this is a feature that will sell the device. And I think all of Apple’s rivals will have to act quickly to counter it. We’ve all seen the science fiction television shows and films where people talk to their computers like human beings and the computer understands them. That future is now.
Joshua Topolsky’s short and sweet iPhone 4S review.
I’m Impressed at how quickly Siri takes dictation — when I’ve used Dragon Dictation on my 4 it is about half as fast. Of course, I’m sure part of Siri’s speed has to do with the 4S’s A5 chip. And side note: Siri needs to learn how to spell iPhone 4S.
Written a year ago last week, I’d say it was pretty spot on.
Tony Bradley on why the iPhone 3GS is Apples “secret weapon”:
The iPhone 3GS will still have iOS 5 once it ships on Wednesday. It will still have iMessage, and access to iCloud. It will have Twitter integration, reminders, and notifications. It will have AirPlay, and—perhaps most importantly—it will have access to the 500,000-plus apps and games available from the Apple App Store.
There are a lot of reasons that someone in the market for a free smartphone will eagerly embrace the iPhone 3GS.
I don’t think Apple ever releases model-specific breakdowns, but I would be very curious to see what the breakdown between 3GS, 4, and 4S sales are in a year from now. Also it will be interesting to see how how the 3GS fares in future NPD Mobile Phone Track reports.
Starting November 1, RSS sponsorships on shawnblanc.net will be handled through The Syndicate.
The Syndicate is the first RSS sponsorship network I know of, and I am honored to be a part of its starting lineup. The network has some incredible and influential sites with a very healthy readership: Khoi Vinh, Marco Arment, Horace Dediu, Ben Brooks, Stephen Hackett, Kyle Baxter, Marcelo Somers, and myself.
Booking a sponsorship on The Syndicate gets your product, service, or company promoted across all the sites in the network.
The Syndicate network’s readership is creative, influential, entrepreneurial, and nerdy. We reach an audience of over 92,000 daily RSS subscribers and more than 1,300,000 monthly web page views.
We’ve just launched today and already 2011 is sold out save one slot.
Many thanks to Timing for Mac for once again sponsoring the RSS feed.
Timing is a utility app, it runs in the background in your Menu Bar, and it’s primary function is to keep track of how you spend your time when at your computer.
I have been using Timing ever since I first learned of it nearly 3 months ago. I have it set to start automatically on login, and I just ignore it and let it do its thing. What I like about this app is:
- The fact that it uses virtually no CPU when running in the background.
- The way it tracks and displays how I am spending my time.
- Its ability to build custom projects and contexts that target only certain apps.
It’s important to me to stay focused and intentional about how I spend my time throughout the day. Members of Shawn Today will know that a few weeks ago I once again began making a detailed schedule for my days and mapping my to-do list in OmniFocus to blocks of time in my day.
When the day or week or month is over, I can open up the Timing interface and examine which applications received my time and attention. Timing does all the heavy lifting of tracking what apps I’m active in, what websites I’m spending time on, and more. All I have to do is asses the information and see if the way I’m spending my time in reality is the way I perceive I’m spending my time.
Timing for Mac not only keeps track of which applications I’m using, but it also keeps track of what I am doing in the app. So, for example, in the past 30 days I have spent 17 hours actively working in MarsEdit (keep in mind I do most of my long-form writing in other apps). But Timing even breaks that down and lets me know exactly how much time I’ve spent working on posts for this site, Tool & Toys, or Shawn Today.
Which means I can bundle certain apps and certain paths within those apps into “projects”. And a project can be treated as a context, an area of focus, or whatever.
For example: MarsEdit, Byword, TextEdit, and iA Writer are all in my “writing” project. And since I can have the same app in multiple projects I can place Twitter in a “communication” project as well as a “time sinks” project.
As I said before, you need to give Timing at least a week or more to collect some useful stats that you can look over in aggregate to see how you are spending your time, where you’re spending it, and if there are certain apps or websites you need to be more conscious of in order to be more focused and productive.
I use it and I recommend it. Moreover, this week only, Timing is on sale for 40% off in the Mac App Store.
✚
Sans-Qwikster
Reed Hastings, 3 weeks ago:
For the past five years, my greatest fear at Netflix has been that we wouldn’t make the leap from success in DVDs to success in streaming. Most companies that are great at something — like AOL dialup or Borders bookstores — do not become great at new things people want (streaming for us) because they are afraid to hurt their initial business. Eventually these companies realize their error of not focusing enough on the new thing, and then the company fights desperately and hopelessly to recover. Companies rarely die from moving too fast, and they frequently die from moving too slowly. [...]
Some members will likely feel that we shouldn’t split the businesses, and that we shouldn’t rename our DVD by mail service. Our view is with this split of the businesses, we will be better at streaming, and we will be better at DVD by mail. It is possible we are moving too fast — it is hard to say.
Reed Hastings, today:
It is clear that for many of our members two websites would make things more difficult, so we are going to keep Netflix as one place to go for streaming and DVDs.
This means no change: one website, one account, one password… in other words, no Qwikster.
And then, in the very next sentence:
While the July price change was necessary, we are now done with price changes.
Besides pointing out the complete change in tone and conviction between Reed’s announcement from 3 weeks ago and his announcement today, I have two questions:
After all the conviction he had 3 weeks ago about the fast yet necessary move to create Qwikster, if Reed is now admitting that it was the wrong decision, why should I believe that their current price structure is as sustainable as they say? What if the people who researched and suggested the new pricing model the same people who suggested spinning off the DVD-by-mail service?
Has a company ever gone from being so beloved by its customers to being so disliked in such a short amount of time? Sure, nobody likes price hikes, but the back-and-forth wishy washiness of Reed Hastings’ announcements have made things so much worse.
Since the July 12 announcement about the new pricing structure, Netflix stock has dropped from $297.98 to around $120. I’m almost expecting yet another blog post in a week or two with another apology of how they messed up again. Oy.
Let’s play with some numbers: AT&T reported that their first-day pre-orders were over 200,000. That leaves 800,000 remaining units. Let’s just assume those remaining units were split evenly between Verizon, Sprint, and the additional countries you could order an iPhone from: the UK, Canada, Australia, France, Germany, and Japan. That would mean each saw more than 114,000 pre-orders for the iPhone 4S.
Of course the numbers didn’t actually land like that, but no matter how you slice it, it’s still a lot of pre-orders for just a 24-hour period.
If Apple had introduced a new form factor would they have been able to keep up with this demand?
In the spirit of The Setup, John August shares his writing routine, hardware, software, etc. Oh my nerd. (Via Garrett Murray.)
I’ll be honest with you, I pre-ordered Anna’s and my iPhones first thing yesterday morning because I wanted to make sure I got the models we wanted (16 GB black for me, white for her), and that we would get them this coming Friday.
I was planning to reserved our iPhones for pick up at the local Apple retail store, but that wasn’t an option this time around. And so this is the first year I won’t be waiting in line to pick up a new iPhone.
App Cubby’s brand new Twitter app, Tweet Speaker, is just great. It’s not a full-fledged Twitter client, but rather it’s a single-purpose app. Tweet Speaker reads your tweets, and it’s quite impressive.
I’ve been beta testing it since June and I very much like this app. My favorite use for Tweet Speaker is when I’m in the car. It’s like having my own NPR headlines read to me. Very cool.
And be sure to check out the video, demoing the app.
Handy chart.
Smart piece by Shadoe Huard about the potentially awkward social situations that may surround Siri. It’s one thing to talk to your iPhone in your car or while out on a jog. It’s another thing to talk to your iPhone while in a public setting, even around friends.
I guess we won’t know until we actually begin to use Siri, but I have a hard time imagining any times that I will genuinely use it other than to send and reply to text messages when in my car.
Periodicity is a new reminder app for the iPhone. With Periodicity you can easily configure any periodical event you want to be reminded of, whether it is an anniversary, a weekly appointment, your workout every third day or a daily meditation session.
What’s even better, you can accept, dismiss or postpone every single reminder and Periodicity keeps track. So you still know at the and of the day if you’ve taken the memory pills in the morning.
And please tell your parents. They might love it, too!
Bill Eccles on the fine details found in iPod nano’s home page:
Worth noting is that the second hand is swept (i.e., it moves in less-than-one-second increments—5Hz, I think—just like a real mechanical movement watch) and that the minute and hour hands’ motions emulate that of a geartrain. That is, they, too, move with each tiny tick of the second hand, just as a real watch does. The motion is beautifully imperceptible, just like a real watch. It’s stunning.
Assuming you’re eligible for an upgrade straight away, it looks like you can only order an iPhone 4S for delivery on October 14 — you can’t reserve one for pickup at your local store. So if you (like me) enjoy standing in line and hanging out with your other nerd pals, it’ll mean (a) you have to get there sooner than normal; and (b) if you aren’t towards the front of the line you may end up getting a size or color you didn’t exactly want. Or: (c) you can decide this’ll be a year you don’t stand in line for an iPhone.
It’s interesting (and slightly annoying?) the way Apple is always fiddling with different launch-day ordering tactics.
✚
3rd-Party Family
Yesterday, as the news of Steve Jobs’ death began to break, my RSS feeds and Twitter stream grew full with links to stories, photos, and videos.
All these Steve Jobs articles, stories, photos, and tributes which are surfacing right now are not in the slightest way redundant. I am reading and enjoying so many of them. They are our way of saying thank you to Steve Jobs. We, the Mac nerds, are thankful for the careers and hobbies he gave us.
It’s amazing to me how so many in this community — the indie devs, designers, writers, et al. — have a story about our first Mac or about a nervous encounter we had with Steve Jobs. We love what we do, we’re proud to use Apple products, and we’re thankful for the careers and hobbies that we have been able to build up thanks to Steve’s Apple.
This past June I went to WWDC for the first time. I didn’t attend the conference, I simply went to San Francisco to meet all the other Mac nerds who would be there. And while there, I was blown away by this universal understanding of we’re all family.
I met developers such as Marco Arment, Brent Simmons, Craig Hockenberry, and Daniel Jalkut. Former Apple employees like Matt Drance, and current ones like Scott Simpson. CEOs like AJ, David Barnard, and Cabel Sasser. Designers such as Chris Clark, Neven Mrgan, and Tim Van Damme. Consultants like Michael Lopp and Ken Yarmosh. And writers like John Gruber, Rene Ritchie, and Jim Dalrymple.
Such a colorful array of the 3rd-party Apple family; so many Mac nerds. So many pals.
There is one Mac nerd I did not get to meet or even see. And that was Steve Jobs. Without a conference badge my only hope to get in for the WWDC Keynote was with a press pass. Alas, all the emails I sent to Apple PR went unanswered. And so, with an americano and borrowed wi-fi, I watched Steve’s final keynote from a coffee shop in Roseville.
During the next few days, as I walked the streets of downtown San Francisco, everyone I met — from designers, to developers, CEOs, marketers, writers, and other nerds — was pleased to meet me, and I them. Everyone was kind and friendly. It didn’t matter that I had no conference badge, and that I had flown to San Francisco on my own dime simply to hang out with a bunch of other Mac nerds and not attend any of the WWDC sessions. I was there to meet some my peers, my pals, and there was respect in that.
You and I are on the same team. We all are. We may link to the same articles, review the same products, develop apps for the same market, and design with the same intense perfectionism, but we are a community. Let’s continue to fight for each other, encourage each other, and work together to make amazing things.
We are the 3rd-party family of Apple nerds. Let’s make a dent.
✚
Stay Hungry, Stay Foolish
What can you say about a man whom you never knew but who’s life and work had such a significant impact on your own?
Steve Jobs changed the way we see the world. He changed the way we communicate with one another. He changed the way we work and learn. He changed the way we share information and the way we view design and creativity. He created jobs and industries and markets for millions of people.
Steve inspired us to go for it.
So many of us have careers, businesses, and hobbies that we love thanks to the company Steve Jobs co-founded in his parent’s garage. I think this quote from President Barack Obama is so fitting:
There may be no greater tribute to Steve’s success than the fact that much of the world learned of his passing on a device he invented.
I am thankful for Steve’s life and what he accomplished. But I also remember that he was still just a man, like all of us. We continue by seeking to live with intention, by loving those around us, pursuing our dreams, trusting our gut, and remembering that life is fragile.
Seth Godin:
Steve devoted his professional life to giving us (you, me and a billion other people) the most powerful device ever available to an ordinary person. Everything in our world is different because of the device you’re reading this on.
What are we going to do with it?
A very nice, personal tribute to Steve Jobs by Walt Mossberg.
President Barack Obama:
The world has lost a visionary. And there may be no greater tribute to Steve’s success than the fact that much of the world learned of his passing on a device he invented.
So sad. We all hoped he would beat his illness, but alas. Steve made an impact on so many, and for that we are thankful. My thoughts and prayers are with his family and friends.
Intelligent (as always) answer from Horace Dediu. In short, the market has less want of an “iPhone 5″ this year than it will next year.
Two classy touches to the nano’s home page: (a) The Mickey Mouse watch face is animated and shows the correct time and date; (b) Matt Kearney’s fantastic album, Young Love, is featured.
News to me: AT&T is the only network in the U.S. currently supporting the 14.4Mbps down that Apple mentioned yesterday.
(And speaking of carriers, if you’re not eligible for your upgrade yet, Ben Brooks did some math and discovered it may be cheaper to switch carriers than pay the higher upgrade costs (assuming you want the 4S on day one rather than waiting until your upgrade pricing becomes available).)
Great post by Jason Kottke. Not every iPhone update can be the first iPhone again.
The tl;dr version. Also, “squirrel”.
MG Siegler:
Siri didn’t work for me when UK English was turned on. When I switched to US English, it worked perfectly.
A great article by Paul Miller looking at Siri and its pros and cons as we know them so far.
Miller raises a question I have as well, and that is regarding text input for Siri. From the looks of it, Siri will only accept voice input. For the times when you cannot or do not want to speak out loud to your iPhone, it would be much easier to type in “Remind me to call my mom when I leave work” than it would be to go to the Reminders app, create a new reminder, and then edit that reminder, select a location and choose for it to remind you when you leave.
And so, I hope this closing statement from Miller is not something we find ourselves revisiting in a few weeks:
For AI to be more than a gimmick, it has to be treated like more than a gimmick. Until it’s vital and essential to an entire device experience, it’s only going to be a cool party trick.
✚
Geek Dad
Today will likely be my most memorable iPhone announcement. Because, more important than what was revealed in Cupertino, Anna and I found out we are having a boy: Shawn Junior (actually, no, that will not be his name). This afternoon, instead of refreshing liveblogs, Anna and I celebrated our soon-coming little dude by having a calm, classy lunch and talking about what potential names we wouldn’t mind shouting out the back door.
As I type this Anna and I are home, the iPhone announcement is concluded, and I’ve read through the live blog update of the announcement by This is My Next. Apple’s video of the event is also available, but I have not yet watched it in its entirety (though I did watch the first portion with Tim Cook).
No doubt you too have already heard about the iPhone 4S with its faster dual-core A5 chip, smarter antennae that gets speedier download speeds, a significantly improved camera, and Siri.
As I read through and watched portions of the announcement, these are the things that stood out to me:
Tim Cook stated that iPhone has 5% of the worldwide mobile phone market. He said:
I could have shown you a much larger number if I had just shown you smartphones. But that’s not how we look at it. We look at the entire market for handsets because we believe that over time that all handsets become smartphones. This market is 1.5 billion units annually. It’s an enormous opportunity for Apple.
It is not uncommon to list total iOS numbers when calculating Apple’s marketshare of the mobile platform. But Tim intentionally left out the total iOS marketshare numbers and simply gave Apple’s share of worldwide mobile phones.
I can’t put my finger on why exactly, but this statement and its slide stood out to me as one of the most strategic and purposeful slides of the event. Perhaps it’s a way of stating the fact that even though the iPhone is selling at an astronomical rate, it still has an enormous market to penetrate. Perhaps this slide was a banner to Wall Street and everyone else saying, we’re doing great and we are nowhere close to slowing down, nor are we running out of track“.
Sales of the iPhone 4 account for half of all iPhone sales since 2007.
Remember how iPhone sales would wean before a new iPhone announcement, but not this year? The iPhone has become a mass market consumer’s device, not just a nerd’s, and the 4 was the phone that was present when that happened.
The iPod classic was not even mentioned in the announcement, though it’s still for sale on Apple’s website.
The iPhone 4 at $99 is a total steal, and the free iPhone 3GS is a shocker.
The free iPhone 3GS is the next step in Apple’s fight for even more of the marketshare. It will be very interesting to see how these three iPhones perform against one another between now and the next year’s iPhone.
In light of above, does this mean that in 2012 the iPhone 4 will be the free iPhone and the iPhone 5 be the new one? And thus, in 2013 will we see an iPhone 5S?
Siri. It’s only available on the iPhone 4S, and only available in certain countries. In my link to the Siri website earlier, I wondered out loud if Siri’s exclusiveness to iPhone 4S is a sales ploy to entice more folks to get the 4S, or if Siri needs that A5 chip? Or if it’s something else?
Reader, Kyle Deas, wrote me with an interesting theory of why Siri is only available on iPhone 4S: Since Siri also needs an internet connection, it’s possible and likely that a good amount of Siri’s processing is being performed in the cloud on Apple servers. Therefore, limiting Siri to just the iPhone 4S could be a way of throttling initial usage while it is still in its beta stages.
If Kyle’s theory is correct then it means that Siri could potentially come to the iPhone 4, iPod touch, and iPad 2 via software updates. (Heck, maybe even the original iPad since it also sports the same A4 chip as the iPhone 4.)
And so, what if early next year when the iPad 3 ships, iOS 5.x also ships and brings with it Siri for all supported devices? And if so, that brings up another question: how will Siri and iCloud work together?
Looks very easy to use in real life. But I’m curious how it will work with non-scripted use cases, such as: “remind me to get AA batteries next time I’m at Walmart.” I guess if Siri can learn where Walmart is (the same way it can learn who your spouse is) then my use case would work just fine.
Also, here’s the clip of Scott Forstall demoing Siri at the Apple event today.
Apple’s side-by-side comparisons of the three different iPhones they’re selling.
It’s interesting that the iPhone 4S, though it has an extra hour of 3G talk time, has 100 less hours of standby time. Is that true, or is that a typo? If true, what does the iPhone 4S have that is draining the battery so much in the background, but not when in use? The A5 chip? The new antennas? Siri?
I’ll be in line on the 14th because that’s half the fun.
Finally.
My black, 16GB iPhone 4 with its light scuff on the top-left edge of the casing will earn me a $125 Apple gift card. Not bad, but I bet I could get twice that on Craigslist.
Siri, insert a sarcastic “finally” joke right here.
Now if you drop your iPhone you can get it fixed for $49:
AppleCare+ for iPhone extends repair coverage and technical support to two years from the original purchase date of your iPhone and adds coverage for up to two incidents of accidental damage due to handling, each subject to a $49 service fee.
I’ve never damaged any my iPhones beyond a scuff on their edge, but I know more than a few people who have done some major damage. Though I will say that there is one person in this home who will be getting their first iPhone later this month, and she may also happen to be good at accidentally dropping things.
Here is Apple’s page for Siri, the hallmark feature of the new iPhone. The use cases for Siri look pretty great — who doesn’t want a personal assistant built into your phone like this? Siri is no Jarvis, but it sure is a step in that direction.
Note that the fine print at the bottom of this Siri feature page states that Siri will only be available on iPhone 4S. Is that a sales ploy to entice more folks to upgrade to / buy the 4S, or does Siri need that A5 chip to operate at a quality level which is up to Apple’s standards? Or is there another reason Siri is iPhone 4S only?
I’ve never felt right about the rumors saying there will be a 4-inch iPhone. Mostly because it would mean an iPhone with a lesser pixel density or a new screen resolution. Neither of those seem likely in my book.
But Dustin Curtis points out another reason why a 4-inch iPhone is not probable: the practical issue of easily using the phone with one hand.
James Duncan Davidson regarding tomorrow’s iPhone announcement:
Whatever it looks like, the hardware released tomorrow is tactical. Every improvement is designed to address the needs of the next 12-18 months. iCloud, on the other hand, is strategic. It’s going to be the lynchpin of Apple’s entire ecosystem for the next ten years, just as the core of Mac OS X was for the last ten years.
Yes and yes.
My thanks to Periodicity for sponsoring the RSS feed this week.
Periodicity is an iPhone app built for managing all of your event reminders. It can handle daily events or to-do items, weekly meetings, annual events (such as birthdays and anniversaries), and everything in between.
Periodicity is not so much an app that you work in or launch on a regular basis. Rather it is more or less a utility app that runs in the background. Once you’ve set a reminder in Periodicity you don’t really need to launch the app again unless you’re setting another reminder or if you want to preview your list of reminders for the upcoming day or week. Periodicity will alert you via a notification on your iPhone when an event reminder becomes due.
Though you can use the app for one-off events, its strong suit is with repeating events (such as daily or weekly meetings, classes, birthdays, etc.). And there is one thing in particular about the way Periodicity lets you set up repeating events that I would love to see in more apps like this.
If you’ve ever had a bi-weekly meeting on Tuesdays and Thursdays you’ll know that in iCal you have to set that up as two different meetings — one that is every Tuesday and another that is every Thursday — even if the time, location, and attendees are all the same. Periodicity has one of the more robust sets of scheduling options I have seen, and allows you to set up a repeating reminder for just about any increment of time you can think of:

Then, when those event reminders do come up, you can check them off, dismiss them, or postpone them to remind you again at a later time.
And right now, Periodicity is just a buck in the App Store.
He cancelled his pre-order of the Kindle Touch to get the $79 plain Kindle instead. And he likes it.
(I also pre-ordered a Kindle Touch., and it will be my first Kindle ever. Not only have I never owned a Kindle, I’ve never even held one. The closest I’ve ever come to reading on a Kindle is glancing at the Kindle in use by someone who’s sitting on an airplane seat next to me.
I do not read books all that often, and when I do the iPad is fine. I think if this Kindle purchase were me finally caving in and buying a Kindle then I would likely go with the plain one. Because, like I’ve said, I doubt I would use it all that often and so I might as well get the smallest, lightest, and cheapest one possible. But I’m sticking with the Kindle Touch because that’s the one I want to use and review.)


