Marco Arment:

To most people, the iPad Mini will be a no-brainer over the iPad “4”. It’s much smaller and lighter, which we almost always want from our portable devices, it’s much cheaper, and it runs all of the same apps.

Agreed. The iPad mini is thinner, lighter, smaller, and cheaper. Price aside, I have no doubt most people will prefer its form factor to that of the full-sized iPad.

In his review, David Pogue writes:

Over all, the Mini gives you all the iPad goodness in a more manageable size, and it’s awesome. You could argue that the iPad Mini is what the iPad always wanted to be.

Now, don’t get me wrong. Just because I didn’t order one doesn’t mean I don’t like it or that I don’t think it’s going to sell like gangbusters and become the new flagship iPad. I’m just an old fogey who doesn’t like change.

The iPad Air