From the lessons he learned during his app store experiment, and how he saw a massive boost in downloads and daily revenue once he went from a paid app to a freemium model:<\/p>\n

\n IAP increases revenues – For better or worse for the ecosystem as a whole, it’s been proven over and over again it makes more money.\n<\/p><\/blockquote>\n

Stuart’s experiment is just one data point, but it seems more and more developers I’ve talked to are seeing the same thing and feel that .<\/p>\n

Like Moltz<\/a>, I much prefer to pay a few bucks for an app, than to buy an “upgrade” through an in-app purchase. But, what I prefer even more is for my favorite apps to stay in active development over the long run.<\/p>\n

Also \u2014 just putting this out there as food for thought \u2014 but here’s a zinger that really stood out to me from the aforelinked<\/a> Gary V. talk:<\/p>\n

\n The quickest way to go out of business is to be romantic about how you make your money.\n<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

From the lessons he learned during his app store experiment, and how he saw a massive boost in downloads and daily revenue once he went from a paid app to a freemium model: IAP increases revenues – For better or worse for the ecosystem as a whole, it’s been proven over and over again it […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[35],"tags":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/shawnblanc.net\/wp-json\/wp\/v2\/posts\/12187"}],"collection":[{"href":"https:\/\/shawnblanc.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/shawnblanc.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/shawnblanc.net\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/shawnblanc.net\/wp-json\/wp\/v2\/comments?post=12187"}],"version-history":[{"count":3,"href":"https:\/\/shawnblanc.net\/wp-json\/wp\/v2\/posts\/12187\/revisions"}],"predecessor-version":[{"id":18684,"href":"https:\/\/shawnblanc.net\/wp-json\/wp\/v2\/posts\/12187\/revisions\/18684"}],"wp:attachment":[{"href":"https:\/\/shawnblanc.net\/wp-json\/wp\/v2\/media?parent=12187"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/shawnblanc.net\/wp-json\/wp\/v2\/categories?post=12187"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/shawnblanc.net\/wp-json\/wp\/v2\/tags?post=12187"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}